It’s been asked a few times over the years.
Answer: because… Goblins!!
I have been a long time fan of anything Goblin since watching Labyrinth at around aged 7 (and falling in love with the Goblin King).
I love anything Brian Froud – such a talent. If you don’t know anything about Brian Froud, go look…. you will be hooked.
So, my first idea was Dream Goblin, but it din’t quite seem right. Then I thought of Hoggle, and his love of trinkets, and thought… Goblin Dreams… because I want to make all the things goblins dream about 🙂